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HRS §486-118.5

Rules for labeling products with Niihau shells

This law sets rules for when you can call a product or jewelry item 'Niihau' or 'Niihau shells'. To use the name, all shells must be from Niihau and the item must be made in Hawaii. If at least 80% of the shells are Niihau, you can say 'contains' with the exact percentage.

businesses

The statute, as written — Ni‛ihau shells; representing content

(a) For the purposes of this section, "Ni‛ihau shells" means seashells harvested from the island of Ni‛ihau, its waters, or its beaches. (b) Except as provided herein, no person shall offer, display, expose for sale, or solicit for sale any product or jewelry item fabricated, processed, or manufactured with seashells, that is described, labeled, or identified using the term "Ni‘ihau" or "Niihau", either alone or in conjunction with other words, or in a trade or brand name, unless: (1) One hundred per cent of all shells in the product or jewelry item are Ni‛ihau shells; and (2) The product or jewelry item is fabricated, processed, or manufactured entirely within this State. (c) Any product or jewelry item that consists of at least eighty per cent Ni‛ihau shells, by count, and that meets the requirement of subsection (b)(2), may be described, labeled, or identified using the term "contains", followed immediately by the nearest whole number representing the percentage of Ni‛ihau shells, by count, contained in the product or jewelry item, followed by the term, "% Ni‛ihau shells" or "% Niihau shells".
Read the official text at capitol.hawaii.gov ↗as published Jan 6, 2026our copy taken Aug 20, 2026

LawTrove is not legal advice. The summary above is a computer-generated restatement — the authoritative text is the official version linked above.