How the city plans fees for recreation programs

(a) Findings. The council finds with respect to fees charged to participants in various organized recreational programs sponsored by the department of parks and recreation that there is a lack of strategic planning by the department that addresses program offerings and fees systematically. To provide the optimum level of service to the public, there is a need for the director to implement a systematic, comprehensive planning approach to establishing fees for organized recreational programs. (b) Policy. It is declared to be the policy of the city that the director, pursuant to the powers, duties, and functions vested by the charter, conduct an ongoing comprehensive strategic evaluation of the department’s programs, facilities, and fees, which evaluation shall include but not be limited to: (1) Surveys of the public to determine specific recreational satisfaction levels, expectations, and needs; (2) Assessments of recreational programs offered by the private sector, the costs to participants and availability of such programs throughout the city, and a comparative analysis with city programs to align city program offerings in such a manner as to avoid duplication of private sector programs and to respond to the demand for city-organized recreational programs where private sector programs cannot meet service demands in particular areas; (3) Evaluation and monitoring of fee policies that correlate with rational recreational standards and priorities; and (4) Identifying and assessing cost-effective methods to maximize the efficiency of city-organized recreational program promotional efforts.